These are mistakes or omissions that may affect a guest’s opinion/likelihood to be interviewed again and may hurt your business growth.
- Not having a strong and compelling call-to-action that also attracts your guests
- Not informing them about restrictions you may have on what they do with content you provide them
- Not having a plan, system and checklist
LACK OF A SYSTEM AND CHECKLIST LEADS TO DISASTERS LIKE FORGETTING TO PRESS “RECORD”! - Not testing your software and equipment before every podcast, with or without your guests
- Over-preparing (don’t micro-manage or overwhelm your guest)
- Not making a strong, identifiable, numbered series
- Not making a professional-looking Podcast cover your guest will love to promote
- Not creating categories (not doing so example could affect your growth)
- Not readying your environment (for, forgetting to put your vocal Siamese cat outside; leaving your window open when construction workers are drilling the road)
- Not having a follow-up re-purposing and promotion plan
Every opportunity you take advantage of to add value to your podcasting will help you grow your business even while it’s reaffirming your professionalism.
